There used to be a store called Structure. It was a men’s clothing store that you could find at most malls. In about 2002 Limited Brands, Structure’s parent company, converted all of the Structure stores to Express Men.
A few years later, Limited sold the Structure brand to Sears. Sears now uses the Structure brand for men’s clothing at Sears.
The brand has been available at Sears since 2004. I noticed it a few days ago, when I shopped at a Sears (for clothing) for the first time in many, many years.
I guess this is one of those things you find interesting when you spend over a decade in retail.

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