Google made a competitor to Second Life called Google Lively. It launched on July 8, 2008, and is already scheduled to be discontinued by the end of the year! I guess everything Google touches doesn’t turn to gold.

Reading the Wiki, an interesting difference between Lively and Second Life is you can not buy or sell user created products. Thus, Lively would not be appealing to fraudsters or money launders. I believe this is one thing that lead to Livelys failure.

Source: This best/worst list and then the Wiki.